Course Syllabus for

Business Models and Business Model Innovation
Affärsmodeller och affärsmodellsinnovation

IDE040F, 7.5 credits

Valid from: Autumn 2017
Decided by: Mats Ohlin
Date of establishment: 2017-06-08

General Information

Division: Product development
Course type: Third-cycle course
Teaching language: English

Aim

The aim of the course is to give doctoral students: - Knowledge about the historical and theoretical background and different schools related to the business model and business model innovation concepts. - Knowledge about application areas of business model innovation and tools for business model generation and innovation. - Knowledge about related concepts, especially strategy and critical perspectives on business models. - Practical experience of working with business model innovation tools as well as of real-world cases of business model innovation in established companies, entrepreneurial start-ups and new technologies.

Goals

Knowledge and Understanding

For a passing grade the doctoral student must

Competences and Skills

For a passing grade the doctoral student must

Judgement and Approach

For a passing grade the doctoral student must Be able to critically evaluate the strengths and weaknesses of the business model concept and its use in practical decision making.

Course Contents

The first part of the course provides an introduction to and overview of business models. The origin and development of the concept is reviewed as well as reading and discussing of classic academic and literature review papers. Then we review the most common theoretical grounding of business models and introduce some critical perspectives on the concept. The second part of the course introduce the concept of business model innovation and business modeling. Its application in diffusion of new technologies, renewal of established industries and sustainability is reviewed as well as the relation between business model innovation and performance. Invited practitioners contribute with contemporary examples of business model innovation for new technologies, renewal and sustainability. The third and final part of the course concerns applications of tools for description, analyses and development of business models and business model innovation. The following topics are covered in the course: Introduction to and overview of business models - Historical overview and theoretical grounding - Business models and strategy - Critical perspectives on business models Business model innovation New technologies Renewal of established industries Business Modeling Open business models and eco-systems Sustainable business model innovation Business model innovation and performance Practical applications, tools and cases - Business model canvas - Digital business models - Business Model Innovation Navigator - Live cases (invited guests from established companies and start-ups with an interesting business model or business model in change

Course Literature

Reading list of academic papers and books.

Instruction Details

Types of instruction: Lectures, seminars, exercises, project. Invited guests provide practical applications to contemporary business model innovation

Examination Details

Examination formats: Written report, seminars given by participants, miscellaneous. Active particpation at seminars
Grading scale: Failed, pass
Examiner: Professor Lars Bengtsson

Admission Details

Admission requirements: Students admitted to the doctoral studies at LTH and other faculties
Minimum number of participants: 10

Course Occasion Information

Start date: 2017-10-10
End date: 2017-12-06
Course pace: Full time

Application Information

The course will be given in intensive format, i.e, three meetings: 10-11 Oct, 14-15 Nov, 5-6 Dec. Starting at 10 am and finishing at 4 pm second day. Attendance at all three meetings is necessary. Apply by e-mail to: lars.bengtsson@design.lth.se

Contact and Other Information

Course coordinators:


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